How to Choose a Great Brand Name – Part 2

brand

Following up on Part 1 of the article How to Choose a Great Brand Name, here’s the sequel! Want to learn more tips about the naming process? So, keep reading…  For the Part 2 of the article, we are going to talk about the following topics: Characteristics of the Naming Process Avoiding Bullying in the Name […]

How to Choose a Great Brand Name – Part 1

How to Choose a Great Brand Name

— BRANDING — According to MarketingMO, there are some fundamental concepts to have in mind, when choosing a great brand name. Some may think that is an easy task – and sometimes is, some names were basically “at the tip of the tongue”, but not always – in the majority of the cases, an entrepreneur struggles to […]