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How to Choose a Great Brand Name – Part 2

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Following up on Part 1 of the article How to Choose a Great Brand Name, here’s the sequel! Want to learn more tips about the naming process?If so, keep reading…  For the 2nd part of this article, we are going to go over the following topics: Characteristics of the Naming Process Avoiding Bullying in the Name […]

How to Choose a Great Brand Name – Part 1

How to Choose a Great Brand Name

— BRANDING — According to MarketingMO, there are some fundamental concepts to have in mind when choosing a great brand name. Some may think that it is an easy task – and sometimes is, some names were basically “at the tip of the tongue” but not always and in the majority of the cases an entrepreneur struggles […]